bcwebwise, Brand building, Facebook, Facebook Fans, Facebook Likes, Google Search, Lead Generation, Measurement, Online Advertising, Return on Investment, ROI, Website

How to Measure ROI of Internet Marketing

How do you measure Return on Investment (ROI) of Internet Marketing? The web lends itself to be measured. After all every impression of a graphic being measurable, the path from which your visitor landed on your web page being traceable, the pages viewed, the likes and comments, the viral effect everything lending itself to being […]

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bcwebwise, Consumer Experience, Customer Experience, Ecommerce, Google Search, Marketing & Communications, Responsive Design

What Do You Need To Start An E-commerce Business: A Checklist

It is time to get online and create a cost effective sales channel, after all consumers are researching your products online and reading peer recommendations. It just makes sense to get online and enable the target customers to buy your product with a click of the mouse. So just what do you need to start […]

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bcwebwise, Brand building, Consumer Experience, Customer Experience, Marketing & Communications, Online Advertising, Responsive Design, Website, Website Design

Does Your Website Open On IPads & Mobile Phones? Do You Need Responsive Design

Two weeks back one of our clients was in complete dismay that the site we created for him did not open on his iPad. It took a while for us to make him understand that his entire site was built on Flash. He has not released the last installment of our payments. And the work […]

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