As marketers, over the last couple of years, we’ve all either included an ‘Influencer Marketing’ component as part of our overall 360 marketing campaigns or watched, discussed or critiqued one done by other brands and agencies. Last year saw a new entity spawning itself and spreading like wildfire. If you’re wondering what I’m referring to, […]
Yorick Pinto loves all things digital. When he's not breathing digital, you can find him reading, drinking coffee or playing / watching football.