Category: Online Advertising

Brand building, Internet Marketing, Marketing & Communications, Online Advertising, Responsive Design, Search Engine Optimization, Website, Website Design

5 evergreen reasons to have your own website and domain name

In this era of Amazon, Flipkart, Tata Cliq, Facebook and other ecommerce and social media platforms, does it still make sense to invest in a website? In my personal opinion, having a website is essential for a business and makes complete sense. Here are a few reasons why you should have your own website: Data […]

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Internet Marketing, Marketing & Communications, Online Advertising, Online Relationship Management

Inside the Millennial Mind – The marketer’s read!

Our typical days starts by snoozing off the alarm followed by seeing the Instagram feed and stories, browsing through it for a couple of minutes till you finally realise that you’ve done that enough and now it’s time to get out of bed. Isn’t that true? And just when brands and advertisers were starting to […]

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Future of Digital Marketing, Internet Marketing, Marketing & Communications, Measurement, Online Advertising

Driving Digital Within Your Company in 2019 – Part I

The Show Stoppers On the jury of the XIV Digital Marketing Conclave of IAMAI, 2018, it was heartening to get a close-look at the `client’-side of things with a fresh perspective. Any digital marketer, worth his salt especially one with 2-3 decades in sales or marketing, knows that digital can today totally change the game […]

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