10 years is a long time – Farmville was the flavour of the month on Facebook, and Avatar had hit the movie theaters worldwide, becoming the must watch movie. Since then, a lot of predictions have been made on online video and how can marketers leverage them. And, among all other predictions made so far, […]
With competition increasing tremendously online, it is important for businesses to look for strategies, which help ensure they stay ahead of the curve at all times. One such way is Search Engine Optimisation (SEO). Implementing SEO strategies help in building a solid brand visibility on search engines. Search engines are one of the first digital […]
How do you measure Return on Investment (ROI) of Internet Marketing? The web lends itself to be measured. After all every impression of a graphic being measurable, the path from which your visitor landed on your web page being traceable, the pages viewed, the likes and comments, the viral effect everything lending itself to being […]
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