Category: bcwebwise

bcwebwise

The journey of the fishes so far…

15th September 2000 – This date takes me down memory lane to my first day at BC Web Wise. We were based out of Sewri, a small setup with a group of passionate digital marketers. Since then, it has been a journey of 19 beautiful years under the guidance of our Founder – MD, Ms. Chaaya […]

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bcwebwise

The Sales Force: Can’t love ’em, can’t live without ’em

Sales and movies are integral parts of my life. Movies generally depict sales people as con-artists or eccentric executives with no feelings. To a more non-judgmental audience, we may come across as ‘yes boss’ type of individuals. But notwithstanding these bipolar opinions about us, we sales people are simply unstoppable professionals with a never-say-die attitude. […]

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bcwebwise, Future of Digital Marketing

The Mad Men of Generation Z

Potatoes. And a guest lecture in LR-63 at St. Xavier’s College, Mumbai. Having spent over a year with my favourite creative partner, who is a cusp between Millenials and Generation Z; I knew that I had to finish my 21-slide-ppt lecture with “Thank You” and an image of a sack of Potatoes next to it. […]

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