1. Watch Our For Tectonic Shifts In The Digital Media Watch out for new technologies, platforms and tools, as well as advancements in that which already exists. Will Facebook search replace Google in search dominance? Will WhatsApp, BBM, Skype, Facetime, etc. slowly but surely erode Facebook status updates, comments and likes given the way mobile […]
Digital can be mainstream in 10 years Youth in the larger metros and hand-held devicescould be responsible for driving this change. Why? Already a major source for news even in real-time TV networks seeking online model to secure their share of the online revenue pie. Online ads are not just cheaper, but efficient and can […]
Chaaya Baradhwaaj founder of BC Web Wise. Her opinions here are based on watching the digital media evolve in the country very closely for over two decades.